Serge is a life coach, wellness entrepreneur and host of the “Be Thyself” Podcast. As a 3/6 Manifesting-Generator, his journey has been anything but conventional — shaped by transformation, resilience, and a lifelong pursuit of authenticity and purpose.
In 1993, he moved to Los Angeles to pursue a professional boxing career, training with the renowned Freddie Roach. But just a few years in, despite his success, something deep within shifted. He realized that boxing no longer aligned with his heart’s desires. So he walked away from the ring, stepping into the unknown despite uncertainty and fear.
What followed was a period of profound inner transformation. At 24 years old, with no formal education and no clear path ahead and in search of alignment and meaning Serge began a deep journey of self-discovery. From commercial fishing in Alaska to training and managing fighters, acting, personal training, massage therapy, and ultimately founding his wellness company, Zenify in 2013. Each chapter became part of a greater unfolding, bringing him closer to understanding his gifts, his mission, and the work he was meant to share with others.
Along his journey and from his own struggles with alignment and purpose, he was called and inspired to create a method designed to help others overcome the challenges he encountered on his path. This led to the creation of the “Be Thyself Method” — a method designed to help individuals discover their vocational purpose, break free from self-limiting beliefs, and live authentic and purposeful lives.
Serge is here to hold space for radical transformation. Drawing from more than 30 years of experience in wellness and personal development, he integrates belief-shifting techniques, muscle testing, chakra balancing, breathwork and holistic coaching practices to support individuals operate from a place of alignment and wholeness.
This mission is his dharma, life’s purpose, and destiny.
Whether you’re reaching out with a collaboration idea, a personal note, or a question about the podcast or sessions—we’d love to hear from you.
Fill out the form or send us a message, and we’ll be in touch soon.
HAVE A question or something to share?